Whilst the pay TV sector is in a healthy position, providers will be under greater pressure to stay ahead of subscription-free products and services. Although pay TV providers have so far seen off much of the threat from free-view-view platforms, smart TVs and wireless streaming services will arguably present an even greater challenge in years to come. As these devices reach more people, consumers will start to expect a strong on-demand platform as standard, which could put a cap on the premium that companies can charge for TV subscriptions.
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TABLE OF CONTENT
Introduction
Definition
Abbreviations
Executive Summary
The market
Volume
Figure 1: Forecast volume of pay TV subscribers, 2008-18
Value
Figure 2: Forecast value of pay TV subscriptions, 2008-18
Market drivers
Providers focus on triple-play bundles in order to improve retention
Figure 3: Take-up of bundled communications services, 2005-13
A third of smart TV users reconsidering pay TV subscription
Figure 4: Attitudes towards smart TV, 2013
Issues in the Market
Will the improvement of subscription-free services limit the value of pay TV?
How can BT use sport to win customers from its rivals?
How can providers retain consumers beyond initial contracts?
Are free-to-view services set to decline beyond 2013?
Trend Application
Trend: Nouveau Poor
Trend: Make it Mine
Mintel Futures: Access Anything, Anywhere
Market Drivers
Key points
Providers focus on triple-play bundles in order to improve retention
Figure 11: Take-up of bundled communications services, 2005-13
Figure 12: Fixed broadband market share, 2007-12
Television has divorced from the TV
Figure 13: Sky Go app, shown on an iPad, launched 2011 (formerly known as Sky Player and Sky Mobile TV)
A third of smart TV users reconsidering pay TV subscription
Who’s Innovating?
Key points
Sky trials personalised advertising scheme
TalkTalk launches ‘The Big Free’
Virgin and Netflix in unlikely partnership
Market Size and Forecast
Key points
Package upgrades and more new subscriptions see growth continue
Figure 19: Total volume and value of pay TV subscriptions, 2008-18
Forecast
Figure 20: Forecast volume of pay TV subscribers, 2008-18
Segment Performance
Key points
ADSL segment cashes in on Freeview upgrades
Figure 22: UK multichannel TV households by platform 2008-13
Number of homes to only use free-to-view services is set to decline in 2013
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Browse Full Report With TOC: http://www.marketresearchreports.biz/analysis-details/tv-service-providers-uk-october-2013
TABLE OF CONTENT
Introduction
Definition
Abbreviations
Executive Summary
The market
Volume
Figure 1: Forecast volume of pay TV subscribers, 2008-18
Value
Figure 2: Forecast value of pay TV subscriptions, 2008-18
Market drivers
Providers focus on triple-play bundles in order to improve retention
Figure 3: Take-up of bundled communications services, 2005-13
A third of smart TV users reconsidering pay TV subscription
Figure 4: Attitudes towards smart TV, 2013
Issues in the Market
Will the improvement of subscription-free services limit the value of pay TV?
How can BT use sport to win customers from its rivals?
How can providers retain consumers beyond initial contracts?
Are free-to-view services set to decline beyond 2013?
Trend Application
Trend: Nouveau Poor
Trend: Make it Mine
Mintel Futures: Access Anything, Anywhere
Market Drivers
Key points
Providers focus on triple-play bundles in order to improve retention
Figure 11: Take-up of bundled communications services, 2005-13
Figure 12: Fixed broadband market share, 2007-12
Television has divorced from the TV
Figure 13: Sky Go app, shown on an iPad, launched 2011 (formerly known as Sky Player and Sky Mobile TV)
A third of smart TV users reconsidering pay TV subscription
Who’s Innovating?
Key points
Sky trials personalised advertising scheme
TalkTalk launches ‘The Big Free’
Virgin and Netflix in unlikely partnership
Market Size and Forecast
Key points
Package upgrades and more new subscriptions see growth continue
Figure 19: Total volume and value of pay TV subscriptions, 2008-18
Forecast
Figure 20: Forecast volume of pay TV subscribers, 2008-18
Segment Performance
Key points
ADSL segment cashes in on Freeview upgrades
Figure 22: UK multichannel TV households by platform 2008-13
Number of homes to only use free-to-view services is set to decline in 2013
To Get Download Full Report With TOC: http://www.marketresearchreports.biz/sample/sample/177433
About Us
MarketResearchReports.Biz is the most comprehensive collection of market research reports. MarketResearchReports.Biz services are specially designed to save time and money for our clients. We are a one stop solution for all your research needs, our main offerings are syndicated research reports, custom research, subscription access and consulting services. We serve all sizes and types of companies spanning across various industries.
Contact
M/s Sheela
90 Sate Street, Suite 700
Albany, NY 12207
Tel: +1-518-618-1030
USA – Canada Toll Free: 866-997-4948
Sales : sales@marketresearchreports.biz
Website: http://www.marketresearchreports.biz/
Blog: http://industry-latest-reports.blogspot.com/
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