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Tuesday, January 13, 2015

China EV (Electric Vehicle) Motor Controller Market Report, 2014 - Market Growth, Forecast

Description

A motor controller is a device that serves to govern energy transmission between traction power source and the motor, being one of the core components of electric vehicle. With the development of electric vehicle market, the demand for EV motor controllers in China has been on the rise. In 2013, China’s EV motor controller demand approached 18,000 sets, with the market size reaching RMB331 million. It is projected that by 2017 this figure will rise to 280,000 sets and that the market size will hit RMB4.6 billion, with an AAGR of as much as 93%.

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At present, China’s EV motor controllers are at the initial stage, but the market demand showed a sound development trend, with a higher profitability. Take example for Shenzhen Inovance Technology and Shenzhen V&T Technologies, whose gross margins are over 45%. As the EV market size expands, the profit margin for EV motor controllers is facing certain downward pressure. But in the short term, it will be at a relatively higher level. Considerable profitability and fast-growing market demand drive a number of domestic enterprises to speed up the construction of related projects.

In terms of supply mode, China’s electric vehicle drive motors, motor controllers, system integration, and vehicle manufacturers are characterized by diversified supply relationship, which can be roughly divided into the following categories:

Mode I: internal supply. That is, the vehicle manufacturers that produce drive motors and controllers internally provide supported equipment. Take example for BYD and Hunan CSR Times Electric Vehicle, which offer internal supply of a variety of equipment, ranging from motors and controllers to vehicle manufacturing.

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Mode II and III: The enterprises produce both drive motors and controllers like Shanghai Edrive, Dajuntech, and Jing-Jin Electric supply products directly to vehicle manufacturers (Mode II), or directly to system integrators, which then provide them to vehicle manufacturers (Mode III).

Mode IV and V: Vehicle manufacturers produce products by assembling the purchased drive motors and controllers (Mode IV); or system integrators purchase drive motors and controllers separately, which are later assembled and supplied to vehicle manufacturers. The independent motor controller manufacturers mainly include Shenzhen Inovance Technology and Shenzhen V&T Technologies, etc.

Table of Content

1. Chinese Electric Vehicle Market
1.1 Sales Volume
1.2 Chinese and Foreign Electric Vehicles
1.3 Market Structure
1.4 Major Policies
1.4.1 Fiscal Subsidy Policy
1.4.2 Demonstration & Promotion Policy
1.4.3 Other Policies

2 Overview of Motor Controllers
2.1 Product Definition
2.2 Working Principle
2.3 Product Classification
2.4 Policy Environment
2.5 Development Trend
2.5.1 Market Trend
2.5.2 Technology Trend

3 Drive Motor Controller Market
3.1 Market Size
3.2 Industry Profits
3.3 Modes of Supply
3.4 Competitive Landscape
3.5 Development of Major Enterprises
3.6 IGBT Market

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