China serves as the world’s largest country in terms of automobile production and sales, however, the assembly rate (take passenger cars as cardinal number) of navigators for new cars was only 8.6% in 2012, and there was a substantial growth potential. By the end of 2012, there were about 300 automotive navigation manufacturing enterprises in China, and the market scale was worth CNY33.8 million, year-on-year growth of 10%. It is expected that market scale of China automotive navigation will reach CNY 67.4 billion as of 2017.
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In 2012, the sales volume of aftermarket automotive navigators generated 6.38 million sets in China, year-on-year growth of 17%, but growth rate continued to decline. At the same period, the sales volume of pre-installed automotive navigators reached 1.29 million sets, while the growth rate reached 43%, and this was the second year in a row that growth rate registered above 40%. The growth rate of aftermarket and the growth rate of pre-installed market displayed a negative correction, which will change future automotive navigation market. As of 2015, the market shares of China’s pre-installed automotive navigators will reach 31.6% from 16.7% at present. In the same period, market penetration rate of pre-installed automotive navigators also will register around 20%.
Chinese navigation market was influenced by Japan. As for product forms, Japan and China both mainly produce In-Dash products. Since 2006, PND products have witnessed rapid development, however, the development of PND products lacked in strength on account of copycat products disrupting the market. Currently, aftermarket automotive navigation is the most vigorous segment in China with most output value. In 2012, the shipments of China aftermarket automotive navigation market roughly generated 6.624 million sets, which nearly equating to 6.5 times more than that of pre-installed automotive navigation market.
Table of Contents
1. Overview of Industry Development
1.1 Definition & Classification
1.2 Industry Chain
2. Development Overview of Global Automotive Navigation Industry
2.1 Development Status Quo
2.2 Trend of World’s Automotive Navigation Industry
3. Development Environment of China Automotive Navigation Industry
3.1 China’s Economic Development Environment
3.2 Policy Environment
3.3 Technical Environment
4. Development Status Quo of China Automotive Navigation Industry
4.1 Characteristics of Industry Development
4.1.1 Personalized Consumption; Dominance of Low-and-Middle End Consumption
4.1.2 Serious Homogeneity Resulting in Fatigued Market Performance
4.2 Market Scale
4.3 Consumption Factors
4.3.1 Channel Distribution of Product Information
4.3.2 Factors Influencing Product Performance
4.3.3 Two Major Purchasers: Auto Modification Shop and 4s AutoStore
5. Competitive Landscape of China Automotive Navigation Industry
5.1 Competition Status Quo
5.1.1 Aftermarket Automotive Navigation Serves as Priority; Mobile Phone Develops Rapidly
5.1.2 Chinese Domestic Enterprises Serves as Priority; Market Competition is Fierce
5.1.3 Stable Industrial Pattern
5.2 Market Concentration Ratio
6. Upstream and Downstream Analysis
6.1 Upstream Raw Material Industry
6.1.1 Steels
6.1.2 Integrated Circuit
6.1.3 Electronic Components
6.2 Downstream Application
6.2.1 Status Quo of Industry Development
6.2.2 Development Trend of Auto Industry in the 12th Five-Year Plan
7. Import and Export Data of Automotive Navigation Products
7.1 Import and Export Data of China Automotive Navigation, 2010-2012
7.2 Import Sources and Export Destinations of Automotive Navigation Products, 2012
8. Major Enterprises of China Automotive Navigation Industry
8.1 NAV INFO
8.1.1 Company Profile
8.1.2 Main Business
8.1.3 Competitive Advantages
8.1.4 Business Performance
8.1.5 Market Expanding Strategy
8.2 Beijing UniStrong
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Contact
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Albany, NY 12207
Tel: +1-518-618-1030
USA – Canada Toll Free: 866-997-4948
Email: sales@marketresearchreports.biz
Website: http://www.marketresearchreports.biz/
Blog: http://mrrfocuseconomics.blogspot.com/
Browse Full Report With TOC: http://www.marketresearchreports.biz/analysis-details/in-depth-research-and-prospects-of-china-automotive-navigation-industry-2013-2017
In 2012, the sales volume of aftermarket automotive navigators generated 6.38 million sets in China, year-on-year growth of 17%, but growth rate continued to decline. At the same period, the sales volume of pre-installed automotive navigators reached 1.29 million sets, while the growth rate reached 43%, and this was the second year in a row that growth rate registered above 40%. The growth rate of aftermarket and the growth rate of pre-installed market displayed a negative correction, which will change future automotive navigation market. As of 2015, the market shares of China’s pre-installed automotive navigators will reach 31.6% from 16.7% at present. In the same period, market penetration rate of pre-installed automotive navigators also will register around 20%.
Chinese navigation market was influenced by Japan. As for product forms, Japan and China both mainly produce In-Dash products. Since 2006, PND products have witnessed rapid development, however, the development of PND products lacked in strength on account of copycat products disrupting the market. Currently, aftermarket automotive navigation is the most vigorous segment in China with most output value. In 2012, the shipments of China aftermarket automotive navigation market roughly generated 6.624 million sets, which nearly equating to 6.5 times more than that of pre-installed automotive navigation market.
Table of Contents
1. Overview of Industry Development
1.1 Definition & Classification
1.2 Industry Chain
2. Development Overview of Global Automotive Navigation Industry
2.1 Development Status Quo
2.2 Trend of World’s Automotive Navigation Industry
3. Development Environment of China Automotive Navigation Industry
3.1 China’s Economic Development Environment
3.2 Policy Environment
3.3 Technical Environment
4. Development Status Quo of China Automotive Navigation Industry
4.1 Characteristics of Industry Development
4.1.1 Personalized Consumption; Dominance of Low-and-Middle End Consumption
4.1.2 Serious Homogeneity Resulting in Fatigued Market Performance
4.2 Market Scale
4.3 Consumption Factors
4.3.1 Channel Distribution of Product Information
4.3.2 Factors Influencing Product Performance
4.3.3 Two Major Purchasers: Auto Modification Shop and 4s AutoStore
5. Competitive Landscape of China Automotive Navigation Industry
5.1 Competition Status Quo
5.1.1 Aftermarket Automotive Navigation Serves as Priority; Mobile Phone Develops Rapidly
5.1.2 Chinese Domestic Enterprises Serves as Priority; Market Competition is Fierce
5.1.3 Stable Industrial Pattern
5.2 Market Concentration Ratio
6. Upstream and Downstream Analysis
6.1 Upstream Raw Material Industry
6.1.1 Steels
6.1.2 Integrated Circuit
6.1.3 Electronic Components
6.2 Downstream Application
6.2.1 Status Quo of Industry Development
6.2.2 Development Trend of Auto Industry in the 12th Five-Year Plan
7. Import and Export Data of Automotive Navigation Products
7.1 Import and Export Data of China Automotive Navigation, 2010-2012
7.2 Import Sources and Export Destinations of Automotive Navigation Products, 2012
8. Major Enterprises of China Automotive Navigation Industry
8.1 NAV INFO
8.1.1 Company Profile
8.1.2 Main Business
8.1.3 Competitive Advantages
8.1.4 Business Performance
8.1.5 Market Expanding Strategy
8.2 Beijing UniStrong
To Get Download Full Report With TOC: http://www.marketresearchreports.biz/sample/sample/179734
About Us
MarketResearchReports.Biz is the most comprehensive collection of market research reports. MarketResearchReports.Biz services are specially designed to save time and money for our clients. We are a one stop solution for all your research needs, our main offerings are syndicated research reports, custom research, subscription access and consulting services. We serve all sizes and types of companies spanning across various industries.
Contact
M/s Sheela
90 Sate Street, Suite 700
Albany, NY 12207
Tel: +1-518-618-1030
USA – Canada Toll Free: 866-997-4948
Email: sales@marketresearchreports.biz
Website: http://www.marketresearchreports.biz/
Blog: http://mrrfocuseconomics.blogspot.com/
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